A sales team is crucial for products because they represent the product in the market. Knowing products from top to bottom is essential for a sales team. The key to achieving a benchmark for the sales team is communication and with the right coordination. The company's strategic purpose should be well known from management to sales officers. Sales-management is complex and only should be done by professionals. The team includes Product Managers, Pricing experts, and Market expertise. Right metrics should be put in check by the managers to monitor present developments.